lympic drug testers seek upper hand in gene therapy(2001) The Sport Server, by S. Wilson Here, Wilson quotes IOC Medical Director Patrick Schamasch who notes that there need to be links with pharmaceutical manufacturers. Schamasch also alludes to Orwell and Big Brother, which certianly puts the issue into context. However, I am not sure the analogy works to his favour. Who is Big Brother here exactly? I am not sure the IOC would be too happy with this proposal. Perhaps he meant Big Brother the TV show and if you were unfortunate enough to see 'The Games' on UK tv towards the end of 2003, then you will know why this is far more abhorrent than drug-induced athletes (this is not the Ozzie 'The Games', which is VERY worth seeing and hilarious.)